How Adidas's Misstep With Michael Jordan Made Nike a Household Name
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing opportunity. The tagline "NBA cannot stop you" led to the rise of the shoe's popularity among its fans
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing opportunity. The tagline "NBA cannot stop you" led to the rise of the shoe's popularity among its fans
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Subhashree
Hi, This is Subhi.
Welcome to my blog! I love to keep up with the latest news in healthcare, technology and media. Here you will find insightful articles that inform and interest you about the world around you. Join me as I drift between health and technology, and stay up-to-date!
